Tiche and Creative People in Florence are pleased to announce the launch of Tiche Synergia, a new multi-faceted project highlighting contemporary craftsmanship, design and photography in Florence.

The spacious new atelier of the fashion brand Tiche will host a series of Florence-based artisans and designers, who will present site-specific installations using the materials and objects of their craft, alongside a special selection of works and products in conversation with the recent collections and mission of Tiche. In addition, between each artisan exhibition, Tiche will host the works of a photographer who will present a selection of images that have a relationship with the aims of Tiche Synergia, either by interpreting the installation of the previous artisan or with a recent body of work. Tiche Synergia invites the artisans and photographers to reframe the objects of their craft as works of art, looking beyond their value as commercial products, offering a space for experimentation, research and innovation.  

The Greek goddess of luck and chance, Tiche is also the protectress of cities and fortune, which perhaps holds a new resonance in the changing and often-unpredictable landscape of our current times. Emphasizing the opportunity for growth, experimentation and renewal, the project’s title, Tiche Synergia in fact reflects its central aims: to spark new ideas and connections between the artisans and designers of the city, and to envision the future of the city as one of innovation and collaboration.